Techfluence Virtual IFA Preview 2026
Hosted entirely online, the Techfluence IFA Preview helps brands, journalists, creators, analysts, and other industry opinion leaders connect before everyone arrives in Berlin. Participating brands provide an early look at the products, announcements, and technologies they’ll be showcasing at IFA, while attendees get an advance opportunity to discover what’s coming, ask questions, schedule meetings, and decide which companies they want to spend more time with during the show. By helping both sides connect early, the Techfluence IFA Preview makes everyone’s time in Berlin more productive.
One booth. Everything included. No hidden fees.
Whether you’re exhibiting or attending, the entire experience is designed to be simple, intuitive, and easy to navigate from start to finish.
Use the Exhibitor Intake Form to submit the materials for your booth. Review and update as needed right up until the event begins.
Build a year-round communications strategy by mixing Showcase, Launch, and Perspectives events.
View Our Full Schedule →Create a coordinated, multi-launch strategy that keeps your brand in front of top-tier media and creators throughout the year.
Learn More →If your announcement deserves its own spotlight—or your schedule doesn’t align with the Showcase date—we can produce a private IFA Preview Briefing using our Launch Event format.
Private briefings are ideal before IFA to build awareness, introduce products, and schedule meetings—or after IFA to reconnect with key contacts, follow up on conversations, and reach media and creators you may not have had time to meet in Berlin.
You’ll receive a dedicated webinar presentation, your own branded Virtual Breakout Room, flexible scheduling, and the same attendee recruitment, event management, and post-event reporting that power our Showcase Events.
Long before founding Techfluence, Barry Myers was creating new ways for brands to connect with the people who influence consumers’ purchase decisions.
He held leadership roles at Ziff Davis and AOL, working alongside the teams behind PCMag, Engadget, and gdgt. At Ziff Davis, Barry co-founded DigitalLife, a pioneering four-day pre-holiday consumer-tech event for press and enthusiasts. He later joined Engadget founder Peter Rojas at gdgt, where he created gdgt Live, a tabletop event series that expanded to 12 cities before AOL acquired the company.
At AOL, Barry led the Engadget event program, including Engadget Live and Engadget Expand. He later founded getgeeked Events in New York and San Francisco, adding a creator-content model to the traditional media event. By bringing exhibitors and creators together to produce video at events, getgeeked anticipated the creator-driven launch strategies brands rely on today.
When COVID halted in-person events, Barry brought that experience online—but with a deliberately different approach. Rather than building complicated virtual environments filled with features that slowed participation, he created a practical platform designed to help brands share product information, answer questions, build relationships, and generate coverage.
Techfluence was never meant to replace live events. It was built as a cost-effective, easy-to-execute addition to the PR and marketing toolkit: combining the global reach of a press release, the engagement of a live event, and the follow-up intelligence of a digital platform.
Barry personally manages every Techfluence event, applying more than 20 years of consumer-tech, media, and marketing experience to each participating brand.
The technology may be virtual. The relationships are very real.